Reduce
Learn how reducing consumption can benefit the planet.
Join us in transforming the way we view and handle clothing. Together, we can reduce waste and promote a more sustainable, circular economy.
The fashion industry is one of the most wasteful on the planet. But together, we can change the way we consume, wear, and love our clothes.
Keeping clothes in use just 9 months longer reduces their environmental impact by up to 30%
Less than 1% of textiles are recycled into new clothing
Take Action
Explore how the 7Rs can help you build a more sustainable wardrobe.
Participate in the 7Rs of Fashion pledge in order to reduce my fashion footprint!